After stalking some of my fave authors, I got a few tips and just went from there. I have pretty much been winging it since then!
I'm still not a best selling author, but I now have a following that consists of more than just my friends and family ;) I think that is a win!
When I started writing these reviews, it was so that I could help out other authors who may be struggling to get their work noticed. I never imagined that these people would actually become my friends.
For those of you who are just starting out, don't be afraid to reach out to other authors for advice! Join lots of groups! Engage with your readers! Reach out to bloggers! You will be glad you did :)